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Business Book Store

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Social Media | Marketing

Navigating new marketing techniques, challenges and options can be tough for both new and existing businesses. Here are some great reads to catch up with the latest thoughts on the subject or to share with your team and help them do so!

Social Media Marketing 2001

Book: Social Media Marketing 2021

Author: - Jeremy Preace


Four books in one, Mr. Preace introduces social media to beginners, Instagram marketing that can take you to the influencer level, Facebook advertising and insight into Google AdWords.  The combination of insight will help you develop a marketing strategy that works for your brand, business or product. 




The End Of Marketing

Book: - The End Of Marketing -  Humanizing your brand in the age of social media and AI

Author: - Carlos Gil


This award winning book will guide you through angst many businesses and those traditional marketing diehards face when trying to navigate the many orbits of social media.  Mr. Gil focuses on the brand-consumer relationship and re-introducing the 'social' aspect of social media and marketing.




Run With Foxes

Book: Run With Foxes - Make Better Marketing Decisions 

Author: - Paul Dervan


This book offers simple advice for those in and those who manage creative professionals that specialize in marketing, advertising, digital marketing and social media.  Learn from experience through the mistakes and the successes.  Marketing can be very messy these days and having the tools and a better understanding of the landscape will enhance how you make everyday decisions and lead your team.




Digital Trust

Book: Digital Trust - Social Media Strategies to Increase Trust and Engage Customers

Author: - Barry Connolly


This book engages you with a consumer psychological approach to digital marketing.  Explore how to build trust with your current and new customers through transparency, specific strategies and avoiding pitfalls that many companies easily fall into.  Engaging the consumer is not hard when you approach the opportunity with the right tools.



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See You On The Internet

Book - See You on the Internet: Building Your Small Business with Digital Marketing

Author - Avery Swartz


A great book about digital marketing from a tech expert, Avery Swartz.  The book is filled with usable techniques, strategies and real-life examples that will help you build your digital marketing strategy.  A must read for new, current small businesses and non-profits that want to take their business to the next level.    


Social Media Marketing Workbook

Book - Social Media Marketing Workbook

Author - Jason McDonald


For those who are starting a job in social media and marketing this is a must read book.  You will learn what they don't teach you in most text books or just get a small taste.  It will open up your mind to ideas you can use everyday to accomplish the goals that are set.  For those with extensive marketing and advertising experience that are ready to dive deeper into the world of social media, this is a great place to start.

SEO Fitnesss Workbook

Book - SEO Fitness Workbook

Author - Jason McDonald

Step into the world of SEO with a step-by-step approach. The book offers hands on techniques that will allow the ideas to flow and also offers follow up documents and information that allow you to continue the process and set up the right SEO for your business, brand or product line.     



The best books teach you tips and tricks on how to improve you and not books that try to change who you are.

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Content Writing For Marketers

The content you lend to the internet is more significant than most business leaders give it credit. It is what search engines recognize, they provide a window into your business and when used properly create an online presence that the market is drawn to.

Hashtag Authentic

Book: Hashtag Authentic: Finding creativity and building a community on Instagram and beyond

Author: Sara Tasker


Creative writing for social media can be a simple as one work, it just has to be the right word.  This book walks you through techniques for building a tribe on Instagram through photography, storytelling and connecting.  What you learn about Instagram is easily translated to other areas of social media, online retail and marketing.   


 




Everybody Writes

Book: Everybody Writes - Your Go-to Guide to Creating Ridiculously Good Content

Author: Ann Handley


The perfect read if you are looking to improve your social media and digital marketing writing skills.  Unlike academic writing, writing to reach a digital community must be engaging, practical and requires you to find your voice.  A great read for anyone interested in social media writing, online product descriptions and marketing content, even if you have experience in other areas.   




The Workplace Writer's Process

Book: The Workplace Writer's Process - A Guide To Getting The Job Done

Author: Jane Janzer


Mastering the process of writing will improve your storytelling skills online, in presentations and customer communication.  Learn to streamline the process and techniques that you can conform to fit your business, industry and business discipline.  






Content Strategy For The Web

Book: Content Strategy For The Web

Author: Kristina Halvorson and Melissa Rach


Expand your knowledge of content writing and build a strategy that works for your brand, business or platform.  Messaging is key and finding the right avenue, voice and structure is often a missing link in most business strategies.  A great read for those who want to transition from marketing to online writing, are entering the industry from other writing disciplines or want to improve current online content writi




Everybody Writes

Book: Everybody Writes 

Author: Alfred Merton


A guide for beginners to begin learning the craft of content writing.  The book offers tips and techniques for social media, blogs and other online content.  Not only does it explore quick message writing, but it also will help you to become a stronger author for ebooks, novels and more in-depth content.    




Writing For Social Media

Book: Writing For Social Media

Author: Carrie Marshall


This book will guide you in take the difficulty out of social media writing and help  to get it right.  The book will help you find your online  voice, how to tailor the message and techniques for appealing to your audience through the various social media tools and platforms. 




It's All About Instagram Hashtags #

Book: Be brand brilliant It's all about Instagram hashtags: For creatives, entrepreneurs and small businesses

Author: Julie Christie-Clark and Branding by Juls


In this book you will learn about the important role hashtags play in your marketing, and why a robust, tailored and in-depth brand strategy is necessary to get the very best results and hashtag success.




How To Start A Blog

Book: How to Start a Blog: Make Money Online in 2020. A Step by Step Guide to Promote Your Business

Author: Sarah Miller and Vanessa Manson


A blog is an important tool for those who simply want to share what they know online, new brands and businesses that have a story to tell.  Tips and techniques that make a successful blog can also be translated across other social media platforms and improve your content writing.  

How To Start A Blog

Book: Writing To Be Understood - What Works and Why

Author: Anne Zanzer


Writing to be understood is a critical part of content writing.  Unlike a novel with freedom of words, social media, product and marketing words tell the story of the brand, company or the product and it is the job of the writer to find the words that allow the message to be understood.

Books don't offer the perfect solution, they provide insight that will lead you where you want to go.

Leadership I Continuous Improvement | Decision Making

Leadership is all about getting people to follow you, not telling people to follow you!

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An Audience Of One

Book - An Audience Of One: Reclaiming Creativity 

Author - Srinivas Rao


Srinivas Rao offers new insight into the role creativity plays in each one of us.  Explore a world were finding out you are not a good artist can open your mind to how art plays a part in the work you do.  The book recommends exploring hobbies, art and creativity to help you find what you are looking for and not for immediate reward.   The Jordan Harbinger Show Podcast. 

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The 6 Types of Working Genius

Book - The 6 Types of Working Genius 

Author - Patrick Lencioni


A book that outlines the work Patrick Lencioni and a team of innovative thinkers have done to create powerful tool that unveils your natural talents and skills, to empower not only your personal career development, and to enhance the synergy and effectiveness of your team. Ideal for every team member, job seekers and graduates.  Working Genius Podcast

The Laws of Human Nature

Book - The Laws of Human Nature

Author - Robert Greene


Learn more about why you do what you do and what to do to motivate others to do what you want them to do.  Understanding human nature is the key to improving your reactions and to know what to change if you want to be received differently.  A great book for leaders and those who want to become great leaders.  The Jordan Harbinger Show Podcast. 

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Start With Why

Book - Start With Why

Author - Simon Kinek


Why is one of the most important word for any business leader to use.  Asking why and encouraging others to ask why will help leaders to overcome obstacles, encourage the team to find new solutions and create a workspace that is willing to challenge the norm and embrace what can be.  To further explore finding your "why"" here is some insight from author Simon Kinek as he is interviewed on The Jordan Harbinger Show Podcast. 

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How To Decide

Book - How To Decide

Author - Annie Duke


Eliminating decision bias is difficult in everyday life and in business.  While we often stick to our personal biases no matter the cost, in business that is not always the best way to lead a company or a department.  Learning how to decide and help others make good decisions is a key skill to master for all leaders.  Annie shares relevant examples and tools that are well worth trying and sharing with your team and leaders that report to you.  

Thinking in Bets

Book - Thinking In Bets

Author - Annie Duke


As business owners and leaders it is often difficult to miss an opportunity, but often those decisions do not always turn out the way we hope.  Thinking strategically about each decision will improve your end goals.  Thinking in bets is a great way to consider every decision with a new perspective.  Meet Annie on the Jordan Harbinger Show Podcast.  

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Find Your Why

Book - Find Your Why

Author - Simon Kinek


Explore the concepts of "Start With Why" and how you can apply it to your work environment.  This is a great book for those new to the workforce, as well as, CEO's ready to take their companies to a new level.  Simon explains during his interview with Jordan ,on The Jordan Harbinger Show Podcast, that your work is not your why, it is much deeper than that and when you find your "why" it will help you align your work goals and aspirations. 

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Start With Why Workbook

Book - Find Your Why & Start With Why Workbook

Author - Simon Kinek


After years of requests, author Simon Kinek finally released a workbook designed to help you with your "why" "what" "how."  After reading both Start With Your Why and Find your Why, you will want to put it into practice and this workbook will help you do just that.  

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I Love It Here

Book - I Love It Here

Authors - Clint Pulver


Insight into creating a work environment that people choose to stay and never want to leave.  This book is highly recommended for CEO's, small business owners and entrepreneurs who rely on others to help bring their ideas to life.  

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Whatever It Takes

Book - Whatever It Takes

Authors - Brandon Bornancin

Master habits that will transform your business relationships from a serial entrepreneur who has closed over $100M in sales and founded two eight-figure companies. Techniques that defy the odds to create the life you want and build the business the right way.  A must read for small business owners, entrepreneurs and graduates.

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Good To Great

Book - Good To Great

Authors - Jim Collins


An important read for anyone who is tasked with leading a company, division or their own business.  Mr Collin's concepts are thought provoking and can be interpreted more generally to help you run a truly dynamic successful business.

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Tech-Powered Sales

Book - Tech-Powered Sales - Achieve Superhuman Sales Skills

Authors - Justin Michael and Tony Hughes

A book that offers practical guidance on how professional sellers can maximize results with an effective sales tech-stack to power-up sales effectiveness for outstanding results. You will be exposed to new strategies that will help you navigate the new business landscape in 2021.

Built To Last

Book - Built To Last

Authors - Jim Collins


A must read for every CEO, business leader or entrepreneur.  This book does not tell you how to lead, but rather inspires you to think differently about the way you lead and tactics you can introduce into your organization that will ensure the longevity of your business.  Successful habits breed successful businesses.  

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Loving Your Business

Book - Loving Your

Author - Debbie King

A great book for entrepreneurs and owners who are ready to fall back in love with their business.  With so many changes to the market over the past year and a half, there is no time like the present for a regrouping.  Give the gift of rethink, re-energize yourself or share with frustrated small business owners who are ready for a lift.  The weight of the market, customers and supplies can be heavy, but with a fresh look, things can turn around.

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Create The Future

Book - Create The Future - Tactics For Disruptive Thinking

Author - Jeremy Gutsche

The business landscape has been very chaotic since 2019 and continues to present new challenges to business owners and leaders.  Challenge yourself to create your future through a new way of thinking that disrupts the norms and overcomes obstacles.  

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How To Win Friends & Influence People

Book - How To Win Friends & Influence People

Author - Dale Carnegie

Undeniably one of the best business or personal reads every written.  Over 80 years in print, but the concepts still ring true today.  Master them and you will become an expert at winning friends and influencing clients, coworkers and even the boss. A great gift for graduates, new employees or for the team.  Lessons that change lives. 

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BY•PROD•UCT

Book - By•Prod•Uct

Author - Ian Prukner

This book is a step-by-step guide to re-engineer your life, a process through which true greatness can be achieved. It’s a deep dive into the workings of the human psyche and its link to performance. The process, when committed to and followed, will create massive success in every area of life. It is a grea for everyonrious about taking their life to the next el.The Byproduct is what every great achiever has harnessed to elevate themselves above the crowd.

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Knowing Isn't Doing

Book - Knowing Isn't Doing

Author - Rod Santomassimo

A roadmap for new entrepreneurs, small business owners and contractors when starting a new business is found in Knowing Isn't Doing.  Turn what could be chaos to clarity and confusion into confidence with tips, steps and ideas from author Rod Santomassimo. This read will provide you with professional, personal outlook.  A great gift for new business owners, graduates or new franchise owners.

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Your Next Five Moves

Book - Your Next Five Moves

Author - Patrick Bet-David

This visual business read that compares successful entrepreneurs decisions and chess grandmaster moves and having the vision to look at the pieces in front of them and anticipate their next five moves. The book translates this skill into a valuable methodology that applies to high performers at all levels of business. 

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Creativity, Inc.

Book - Creativity, Inc. How To Build An Innovative Company

Authors - Jeff Mauzy and Richard Harriman

Working with creative people can often seem like an uphill battle, but once you understand how to harness, nurture and become a part of the process, creativity flourishes.  This book outlines ways to work with creativity people and will help you develop an innovative company.  Allow creativity to flourish and you will enjoy the rewards.

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The Power Of Moments

Book - The Power Of Moments

Authors - Chip Heath & Dan Heath


Why is one of the most important word for any business leader to use. Asking why and encouraging others to ask why will help leaders to overcome obstacles, encourage the team to find new solutions and create a workspace that is willing to challenge the norm and embrace what can be. Knowing your why will help you accomplish much more than just your next goal. Here is a great interview with Dan Heath on The Jordan Harbinger Show Podcast

People | Personal Growth | Teamwork

Never stop improving you!

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Dream Teams

Book - Dream Teams

Author - Shane Snow

Learn to work together without falling apart. If you think you know how teams work and you are not sure why your team is not working, this is the perfect book.  If you want your team to excel, set the members up to win.  Shane breaks down the process and shares new ways to get the best out of your team.  Basic brainstorming may achieve some ideas, a thought through approach will garner much better ideas.  

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The Power of Onlyness

Book - The Power of Onlyness

Author - Nilofer Merchant

Explore spurring innovation and good ideas through reducing bias and exploring one’s abilities.  We often do not realize that the way we think we see the world is limiting our creativity and our ability to share creative ideas with others.  The only way to make change is to understand how to navigate in the world for which we operate and have the willingness to share new ideas until they are heard.  Meet Nilofer on the Jordan Harbinger Pod



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The Imposter Cure

Book - The Imposter Cure

Author - Dr. Jessamy Hibberd

If you are searching for ways to tackle imposter syndrome that is the first step to making change happen. The book will help you see that you are not a fraud, you deserve success and why motivated and driven people often feel this way and how to overcome those feelings.  A must read for anyone who deals with this mind-trap. 



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The 'No' Worries Workbook

Book - The 'No' Worries Workbook

Author - Molly Burford

This spiral bound hands-on guide is a great way to help you get out of your head and on with your life.  Getting organized, making lists and doing things differently will lead you in a different direction to help you lead the life you see for yourself and improve relationships, gain emotional intelligence, and begin more authentic living. Get to know Molly Burford.

 



Talent Is Never Enough

Book - Talent Is Never Enough

Authors - John C. Maxwell

Finding your talent and getting good at it is only part of the battle.  Mr Maxwell's book will help you take your life where you want to go and beyond just your talent.  A great read for new graduates, starting a new job or for lunch hour.

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How To Win Friends & Influence People

Book - How To Win Friends & Influence People

Author - Dale Carnegie

Undeniably one of the best business or personal reads every written.  Over 80 years in print, but the concepts still ring true today.  Master them and you will become an expert at winning friends and influencing clients, coworkers and even the boss. A great gift for graduates, new employees or for the team.  Lessons that change lives. 

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Creativity, Inc.

Book - Creativity, Inc. How To Build An Innovative Company

Authors - Jeff Mauzy and Richard Harriman

Working with creative people can often seem like an uphill battle, but once you understand how to harness, nurture and become a part of the process, creativity flourishes.  This book outlines ways to work with creativity people and will help you develop an innovative company.  Allow creativity to flourish and you will enjoy the rewards.

BY•PROD•UCT byproduct by product Ian Prukner business book self help motivation work gift top best

BY•PROD•UCT

Book - By•Prod•Uct

Author - Ian Prukner

This book is a step-by-step guide to re-engineer your life, a process through which true greatness can be achieved. It’s a deep dive into the workings of the human psyche and its link to performance. The process, when committed to and followed, will create massive success in every area of life. It is a grea for everyonrious about taking their life to the next el.The Byproduct is what every great achiever has harnessed to elevate themselves above the crowd.

Knowing Isn't Doing

Book - Knowing Isn't Doing

Author - Rod Santomassimo

A roadmap for new entrepreneurs, small business owners and contractors when starting a new business is found in Knowing Isn't Doing.  Turn what could be chaos to clarity and confusion into confidence with tips, steps and ideas from author Rod Santomassimo. This read will provide you with professional, personal outlook.  A great gift for new business owners, graduates or new franchise owners.

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Find Happiness Through Negative Thinking

Book - Find Happiness Through Negative Thinking

Author - Larry Gotterer

When all else fails, just laugh.  This is a laugh out loud (lol) business book that will help even positive thinkers, think more positively. A great gift for graduates, new job or your burned out buddy.

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How To Stop Worrying and Start Living

Book - How To Stop Worrying and Start Living

Authors - Dale Carnegie

Worry is something we all deal with, just some of us a bit more than others, Dale Carnegie wrote his methods for conquering worry and they are still relevant today.  Learn simple techniques that teach you how to really do it.

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Quiet

Book - Quiet

Authors - Susan Cain

First the book will help you realize that there is nothing wrong with you and then it will show you the power of being an introvert in a world that cannot stop talking.  A great gift for graduates, those taking a new job that requires them to be in the loud world or leaders who want to understand introverts. 

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Positive Intelligence

Book - Positive Intelligence

Authors - Shirzad Chamine


Understanding people and they way they think will greatly improve how you work and lead people in the workplace.  Some books are about fixing you and others help guide you better know how to work with people.  A look into dealing with coworkers who sabotage themselves and the work around them.

Graced With Opportunity

Book - Graced With Opportunity Self-Discovery Journal

Authors - Kimatin Ramsey & George Raveling (forward)

At 80 years old, George Raveling still spends one hour a day spending time with himself to improve his life.  Kimati Ramsey has created a self guided journal to help you do the same and start living your best life for the rest of your life.  A great way to improve your personal and work life to help you manifest your goals.

The best books teach you tips and tricks on how to improve you and not books that try to change who you are.

Product Marketing | Branding | Product Development

Bring your brand to life through words, images and inspiration.

How to Style Your Brand

Book - How to Style Your Brand: Everything You Need to Know to Create a Distinctive Brand Identity

Author - Fiona Humberstone


This book focuses on the building a style for your brand that creates an identity and a visual voice.  The techniques are useful if you are starting something new or seeking inspiration for giving your current brand a style update.  



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Hello, My Name Is Awesome

Book - Hello, My Name Is Awesome: How to Create Brand Names That Stick

Author - Alexandra Watkins

A use read for entrepreneurs, product developers, inventors and marketers.  Finding and deciding the right brand names is an art and a science.  Putting effort into learning the skills is well worth the time and this book is a great place to start.   

Brand Storytelling

Book - Brand Storytelling - Put Customers At The Heart of Your Brand Story

Author - Miri Rodriguez

This book explores self and business improvement as it explores the art of storytelling. A talent often overlooked, storytelling is a critical component in the future of marketing and business.  Gaining brand loyalty is the name of the game and doing it through storytelling is the key. 

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The Innovation Handbook

Book - The Innovation Handbook

Author - Jeremy Gutsche


Give the gift of renewed innovation in a time of great chaos in our world.  A lesson in ways to better curate ideas, spot real trends, improve product management and cultivate an improved innovative culture.  Overcome obstacles in today's chaotic marketing and lead your company or your team where yo want them to go.  

The Tipping Point

Book - The Tipping Point

Author - Malcolm Gladwell


An important read for anyone who works with products, product development, marketing or invention.  The book offers provocative questions that you should ask yourself during the development and marketing process.   

Operations | Processes

The right process will give you the power.

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The Power Of Business Process Improvement

Book - The Power of Business Process Improvements

Authors - Susan Page

Expand your knowledge of business processes and learn effective ways to improve efficiencies and adaptability.  Walk through the 10 steps and apply them to your small business, warehouse or operation and you will see the power of improvement help to change things.

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How To Succeed With Continuous Improvement

Book - How To Succeed With Continuous Improvement

Authors - Joakim Ahlstrom


Continuous improvement are two words that should be in every business leaders play book and understanding what it means and how to purposefully use it in your business is a true key to owning or running your own business.

Gemba Kaizen

Book - Gemba Kaizen

Authors - Masaaki Imai


Running a great business through continuous improvement is the key to the Japanese concept of Gemba Kaizen.  Enhancing processes, reducing waste and making continual changes will result in a business that runs more efficiently, effectively and with less waste.  A must read for those running the operation and CEO's responsible for the operation.

Sales | Customers | Building Relationships | Networking

Sales is not about selling, it is about building relationships!

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Never Lose A Customer Again

Book - Never Lose A Customer Again

Authors - Joey Coleman

A new approach to retaining customers that is simple, effective and will transform your business.  While many companies focus on using up their customers and don't even realize it, focusing on retaining them from the start will give you lifelong loyalty.  If you are a start up, do it right and if you are ready to do things differently, this is a great 


Check out this great interview with Joey Coleman on The Jordan Harbinger Show Podcast 

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Always Be Closing

Book - Always Be Closing

Author - Omid Kazravan

This book is a great read for those interested in perfecting their art of selling techniques.  Teach yourself new techniques and strategies that will help you gain more customers, increase your sales, obtain more referrals and in the end make more money for yourself and the business.  

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You're Invited

Book - You're Invited

Author - Jon Levy

This book will expand your understanding the art of building relationships, cultivating influence and understanding human behavior in the world of work.  An important read for all business disciplines that engage with the public, clients and coworkers.

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Gap Selling

Book - Gap Selling

Author - Keenan

Learn techniques that will help you reduce the selling gap. Get your customers to say yes more often.  Learn about Problem-Centric Selling to increases sales. You will want to changing everything you know about relationships, overcoming objections, closing sales and price.

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Sales Secrets

Book - Sales Secrets: The World's Top Salespeople Share Their Secrets to Success

Author - Brandon Bornancin

Learn sales techniques from the world's top salespeople and you can put their secrets to success into your bucket of tricks.  Different techniques work for different industries, can be applied to different customers and are best used for your personality.  Pull the tips that speak loudest to you and then continue to build your library of sales techniques.   

Way Of The Wolf

Book - Way Of The Wolf - Straight Line Selling

Author - Jordan Belfort

Straight talk that will help you master the art of successful persuasions, influence and success. Mr Belfort opens his playbook and gives you access to his exclusive step-by-step system to create massive wealth for himself, his clients, and his sales teams. A great read for salespeople, leaders of online sales platforms and influencers.    


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How To Win Friends & Influence People

Book - How To Win Friends & Influence People

Author - Dale Carnegie

Undeniably one of the best business or personal reads every written.  Over 80 years in print, but the concepts still ring true today.  Master them and you will become an expert at winning friends and influencing clients, coworkers and even the boss. A great gift for graduates, new employees or for the team.  Lessons that change lives. 

The Introvert's Edge To Networking

Book - The Introvert's Edge To Networking

Author - Matthew Pollard

Learn to work the room, expand your reach on social media and develop powerful connections with a guide that will help you step outside of your comfort zone.  A great read for first time job, those moving into sales or to help you make connections in and around work.  


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How to Talk To Anyone About Anything

Book - How to Talk To Anyone About Anything

Author - James W. Williams

Mastering the art of communicating with others is the key to a successful career, climbing the ladder or running a successful company.  Charge you and change the way you work.

Crisis Management

It is always good to have a plan before a crisis.

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The Art of Crisis Management

Book - The Art of Crisis Management

Authors - Rob Weinhold & Kevin Cowherd


A crisis can hit at anytime and a good rule of thumb is 'it is not if, but when."  Having a plan is the most effective way to battle a crisis personally and for your company.  Working through potential crisis options is always a good idea and putting things in place before the crisis hits.  Learning to navigate the unknown is the best planning tool.   

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Leadership Rites of Passage

Book - Leadership Rites of Passage

Author - Rick Tirrell


Leadership Rites of Passage: The Journey of the Aspiring Leader and the Methods of the Mentor shows, through a fable story telling point of view, leaders how to master leadership skillsets from the basic to the ever-more sophisticated and shows mentors & trainers how to masterfully guide the leader to and through each successive challenge. 

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Collaborative Crisis Management

Book - Collaborative Crisis Management: Prepare, Execute, Recover, Repeat

Author - Thomas A Cole & Paul Verbinne


A  timely and thoughtful response to a crisis, is critical. In this book, two industry insiders offer a  primer on how organizational leadership should prepare for and handle crises. The steps, plans, and cautions they offer show how organizations can deal openly and honestly with challenges while continuing to survive and prosper.

Sourcing and Supply Chain

The secret to running a great business is having the right supply chain.

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A Practical Handbook of Supply Chain Management

Book - A Practical Handbook of Supply Chain Management

Author - Zia Ahmad 


Written by an expert in supply chain management, this book will open up your mind and introduce modern theories in ways to streamline, improve profits and reduce waste through changes in the supply chain is managed.  An important read for anyone who works with large retailers or aims to run their business with similar processes.   

Logistics and Supply Chain Management

Book - Logistics and Supply Chain Management

Author - Martin Christopher


Understanding supply chain and the logistics of product in 2021 is a key to running a great business.  A must read for CEO's, operations managers and small business owners that want to run their company the right way.  

E-Commerce | Internet Sales | Affiliate Marketing

Don't make not knowing your excuse for not selling online!

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From Nothing

Book - From Nothing

Author - Ian Pribyl


This book is a great resource for a range of online sales adventures from affiliate marketing to blogging.  Learn the ins and outs of online sales that will help you get started.  With so many classes, pay for information options and organizations, it can be confusing where to start and we think a good book is your first best investment.    

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Affiliate Marketing

Book - Affiliate Marketing 

Author - Noah Gray and Michael Fox


Navigating the relatively new world of affiliate marketing can be a challenge, but when you do understand how it works, you can translate it to work for you.  This book focuses on the basics and introduces you to affiliate companies and partners that will help you start the process. 

Magnetic

Book - Magnetic  

Author - Jason G. Miles


The internet is a very open market to introduce new products, but they can easily be lost in the vastness.  Being intentional about the process of the launch will improve your changes of a successful product launch.  

Entrepreneurship

For those just starting, business owners right in the middle of it or those interested in supporting entrepreneurs, these are our picks for must reads.

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Essentialism - The Disciplined Pursuit of Less

Book - Essentialism - The Disciplined Pursuit of Less

Author - Greg McKeown

For those who want to lead better, manage their time for efficiently and expand their knowledge this is a great read.  Ideal for small business owners, CEO's and entrepreneurs who are responsible for their own management.

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Loving Your Business

Book - Loving Your Business

Author - Debbie King

A great book for entrepreneurs and owners who are ready to fall back in love with their business.  With so many changes to the market over the past year and a half, there is no time like the present for a regrouping.  Give the gift of rethink, re-energize yourself or share with frustrated small business owners who are ready for a lift.  The weight of the market, customers and supplies can be heavy, but with a fresh look.

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Knowing Isn't Doing

Book - Knowing Isn't Doing

Author - Rod Santomassimo

A roadmap for new entrepreneurs, small business owners and contractors when starting a new business is found in Knowing Isn't Doing.  Turn what could be chaos to clarity and confusion into confidence with tips, steps and ideas from author Rod Santomassimo. This read will provide you with professional, personal outlook.  A great gift for new business owners, graduates or new franchise owners.

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The Art of Selling Your Business

Book - The Art of Selling Your Business

Authors - John Warrilow

There is an art to selling your business and planning is the key to attaining the highest value, finding the right buyer and creating a successful sale.  Whether you sell the business on your own, work with an investment banker or enlist the help of a broker, knowing as much as you can will help.  

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Your Next Five Moves

Book - Your Next Five Moves

Author - Patrick Bet-David

This visual business read that compares successful entrepreneurs decisions and chess grandmaster moves and having the vision to look at the pieces in front of them and anticipate their next five moves. The book translates this skill into a valuable methodology that applies to high performers at all levels of business. 

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Creativity, Inc.

Book - Creativity, Inc. How To Build An Innovative Company

Authors - Jeff Mauzy and Richard Harriman

Working with creative people can often seem like an uphill battle, but once you understand how to harness, nurture and become a part of the process, creativity flourishes.  This book outlines ways to work with creativity people and will help you develop an innovative company.  Allow creativity to flourish and you will enjoy the rewards.

The Art Of A Happy Exit

Book - The Art Of A Happy Exit

Authors - K. Srikrishna

Many think they have a good idea how to start a new business, but few are experts on selling or exiting a business.  This book offers a checklist and examples of exit options that together introduce you to possible directions you can go.  Whether you do it alone or with an investment banker.

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